Not just your usual where I’m from and what I do because yes I am a personal brand strategist but there’s so much more to me and that’s what makes my personal brand.

There are a million accountants, a million lawyers, there’s a million insurance brokers, there’s millions of bankers, etc… but there is not one that does it the way that you do it. There’s no one else that does personal branding strategy the way that I do it you either gel with me or you don’t and that’s the same for you: people will either gel with you or they won’t. They’ll find common ground with you based on your personal brand and what it is that you’re putting out there so here’s the first question:

What’s more important what you know or who you know?